Resene vs Dulux Cost in NZ

Both brands sit in the same price bracket for most product categories. Here's where the differences actually are:

• Mid-range interior - Resene SpaceCote ($70–$100/10L) vs Dulux Wash & Wear ($65–$95/10L). Dulux is marginally cheaper at the entry point. Both are excellent products for standard residential walls.
• Premium interior - Resene Zylone Sheen ($100–$150/10L) vs Dulux Professional ($95–$140/10L). Similar pricing. Zylone has a slight edge on touch-up blending; Dulux Professional covers slightly more per litre.
• Exterior - Resene Sonyx 101 ($80–$120/10L) vs Dulux Weathershield ($75–$110/10L). Both are excellent NZ exterior paints. Resene has a stronger presence with NZ painters for exterior work.
• Trade pricing - Both brands offer trade accounts with 15–30% off retail. Most professional painters have a preferred brand based on their trade account terms. This discount matters more than the retail price difference.

For the overall impact of paint choice on your project cost, see our full NZ painting cost guide.

Price is similar, so quality and coverage are where the decision should be made:

• Colour range - Resene has the edge in NZ. The Resene colour library is enormous (thousands of colours), deeply embedded in NZ architecture, and referenced by NZ designers and architects. Dulux's range is also large but more internationally focused.
• Coverage - Dulux mid-range products tend to cover slightly more per litre (12–16 m²/L vs 12–14 m²/L for Resene). On a large project, this can save a tin or two. Actual coverage depends on surface and application.
• Durability - Both are comparable when applied correctly. Resene SpaceCote and Dulux Wash & Wear are both scrubbable and washable. For high-traffic areas, both perform well.
• Availability - Resene sells through its own ColorShops. Dulux is available at Bunnings, Paint Place, and independent stores. For convenience, Dulux is easier to pick up. For colour matching and expert advice, Resene ColorShops are hard to beat.
• Environmental credentials - Resene is NZ-owned and manufactures locally. Both brands offer Environmental Choice-certified products. Resene's PaintWise recycling programme is well-established in NZ.

The honest answer: for most NZ painting projects, either brand will do an excellent job. Here's how to decide:

• Choose Resene if - You want access to NZ's largest colour range. You prefer buying from a specialist paint shop with expert advice. Your painter uses Resene (most NZ trade painters have a Resene account). You value NZ-owned manufacturing.
• Choose Dulux if - You want the convenience of buying at Bunnings or hardware stores. The specific Dulux product you need is cheaper. Your painter prefers Dulux. You want slightly better per-litre coverage.
• It doesn't matter if - You're using a professional painter. They'll recommend the product that works best for your surface and use their trade pricing. The difference in a full house repaint is $100–$400 in materials - insignificant compared to the $8,000–$15,000 total job cost.

For a breakdown of how paint costs fit into overall project budgets, see our per-m² cost guide.

Before using any published price range, confirm the scope, measurements, substrate condition, prep level, number of coats, paint system, access, exclusions, waste, GST, and target margin. You should also separate labour from materials so you can see whether the job is profitable.

Use these price ranges as a starting point, then build a structured quoting workflow: capture the enquiry, inspect the site, measure the work, build the quote, send it, follow up, schedule the crew, track job costs, and invoice. ATT is built to keep that full workflow together for New Zealand painting and decorating businesses.

When comparing options, you should look beyond feature lists and test the workflow that makes money: quote speed, customer follow-up, scheduling, subcontractor updates, timesheets, supplier costs, progress invoices, Xero sync, reporting, and flat plan pricing.

• Can the system price painting work quickly without losing margin?
• Can accepted quotes become scheduled jobs without double entry?
• Can you see costs, invoices, and job status without chasing the team?

Competitor features, pricing, and integration scopes change over time. Treat this comparison as a decision guide, then check current vendor pricing, integration terms, and plan limits before switching systems or committing a team workflow.